Data Privacy Statement

Our Approach to Privacy

To provide you with the best customer experience, Digitel Mobile Philippines, Inc. is committed to protecting your privacy and staying transparent with the way we handle your personal information. For this we have designed a privacy policy that will help you understand how we collect, use, store, share and protect the personal information you have entrusted us. 

Privacy Policy

Our privacy policy values and protects your personal information under the Data Privacy Act of 2012 and the laws of the Philippines. Personal information simply means any information or data that can be used to distinguish, identify or contact you. 

Our Privacy Policy explains:

Why we collect personal information
What kind information we collect 
Where we get these information
Who we share your information with
How we protect your information
Your choices, including how you can check and update any personal information we have about you
What happens if there are changes in our privacy policy

As a condition for use of our products and services, you are consenting to the Privacy Policy of Digitel Mobile Philippines, Inc. (we, our, us) and its subsidiaries, affiliates, and subcontractors ; and the collection, use, access, transfer, storage and processing of your personal information as described in this Privacy Policy.

Why we collect personal information

To improve our products and services, it is important that we collect, use, process and analyze your personal information when it is reasonable and necessary. When we can, we aggregate and anonymize this information such that you are never identified as an individual. [Aggregating simply means presenting information in segments or categories like age groups; anonymizing means removing personally identifiable information from the data].

In particular, we are using your information to:

1. Manage your account, provide customer care activities, monitor the quality and security of the network, train our staff, provide services timely and efficiently, and ensure your fair and lawful use of the products and services provided by Digitel Mobile Philippines, Inc.;

2. Send commercial and promotional advertisements, loyalty and rewards offers, surveys, customer care and aftersales communications, and other broadcast push messages;

3. Share your personal data with third-party content providers or other third-party services for which you sign up;

4. Conduct analysis for research and marketing initiatives, including the generation of anonymized or non-personally identifiable location and mobility data to show footfall, location patterns, crowd density, and other information that may be relevant for marketing purposes;

5. Generate statistical insights based on usage/network information to assist the Government in planning for healthcare, disaster, and other similar initiatives;

6. Run credit scoring programs and initiatives, including but not limited to, providing information to the Credit Information Corporation in accordance to Republic Act No. 9501, otherwise known as the Credit Information System Act; and

7. Perform such other processing or disclosure that may be required under law or regulations.

In cases where your separate and full consent is given, we are also processing your personal data to:

1. Create your personal profile based on your interests, preferences, mobility patterns from physical locations that you may visit, and other information that may be relevant for marketing and market research purposes;

2. Share your personal profile based on your interests, preferences, and mobility patterns from physical locations that you may visit, to our business partners and third-party service providers;

3. Compute your credit score based on data collected internally within the PLDT Group and its subsidiaries and affiliates, and share your credit score to third-parties to whom you specifically instruct us to share your credit score; and

4. Send you information on offers, promotions, and advertisements from our business partners and third-party service providers.

What type of information we collect

We collect information to provide better services to all of our users – from figuring out basic stuff like what postpaid plan is best for you, to more complex things like which related services and digital content you’ll find interesting & useful. This includes information such as:

Who you are

Basic personal information like your name, date of birth, gender, nationality, address, and identity supporting documents such as SSS or passport numbers. You can check what we know about you by making a request to the Digitel Mobile Philippines, Inc. Data Privacy Officer through the contact details provided below;
Your credit card, bank and payment details; and
Your contact details like billing address, telephone number, mobile phone number, email address;

What you use our network for

Your mobile phone location to enable connection to our network to make calls, SMS and/or access our data services);
Your call, text, data and billing records including any other products and services you use like our apps, website, self-care channels as well as the date and time of use, duration, where you use them and how much it costs; 
The device you use when to access our Products and Services (such as your mobile handset, your computer system and platform) to customize our service for you; and
No, we don’t look at the content of your text messages and we don’t listen to your calls, unless you’re talking to our hotline.

What you do with your Digitel Mobile Philippines, Inc. Account

This includes when and how much you reload or pay your bills; and
How often you access your account and why.

Where we get these information 

There are several ways that we may obtain your Personal Data. The process can be done through market research activities, and via our websites. Other sources include our subsidiaries and affiliates, and our business partners and third-party service providers.

Information that you personally give us

Most of the personal information we have are those that you have given us yourself. You provide us personal information when you:

Apply for subscription to our services by filling out a Service Application Form online, in one of our stores, or provide personal information to one of our TeleSales representative;
Get in touch with us to ask about something, file a complaint or request for service;
Take part in our research and surveys; and/or
When you apply for a job with us.

Who we share your information with

We will never share, rent or sell your personal information to third parties outside Digitel Mobile Philippines, Inc. (or the group of companies of which Digitel Mobile Philippines, Inc. is part of) except in limited circumstances as noted in this policy. In some instances, we may be required to disclose your personal information to our agents, subsidiaries, affiliates, partners and other third party agencies as part of business operations and the provision of our products and services. This means we might share your information with:
Our partner companies, organizations, or agencies including their sub-contractors or prospective business partners that act as our service providers, contractors, professional advisers who help us provide our products and services, for example our couriers for bill delivery and our customer contact centers for our hotline operations;
Other companies in the PLDT Group of companies;
Law enforcement and government agencies; and
Other companies whom you have also given consent to share your information

How we protect your information

The integrity, confidentiality and security of your information are particularly important to us. That’s why we strictly enforce our privacy policy within the company and we have implemented technological, organizational and physical security measures that are designed to protect your information from unauthorized access, use, alteration and disclosure. We also put in effect safeguards such as:

1. We keep and protect your information using a secured server behind a firewall, encryption and security controls;
2. We restrict access to your information only to qualified and authorized personnel who hold your information with strict confidentiality;
3. We undergo regular audit and rigorous testing of our infrastructure’s security protocols to ensure your data is always protected; and
4. We let you update your information securely to keep our records accurate
We will retain your personal data throughout the subscription of our products and services, and for a maximum period of five (5) years afterward.

Your choices, including how you can check and update any personal information we have about you.

You are afforded certain rights in relation to your personal data under the Data Privacy Act of 2012, which includes the right to object to processing, the right to access your data, the right to modify of inaccurate data, and the right to erasure or blocking of data. 

If you wish to have access to your personal information in our records; or you think that such personal information we have of you is incomplete, not up-to-date, or otherwise inaccurate, you may get in touch with our Data Privacy Officer through the contact details provided below.

Our Contact Details:
Data Privacy Compliance Officer
Mr. Jose Alvin G. Gendrano
6799 Ayala Ave., Makati City, 1226, Philippines
Sun Hotline Nos. 200 or (02) 395-8000

What happens when there are changes in this policy

From time to time, Digitel Mobile Philippines, Inc. may change this privacy policy to comply with government and regulatory requirements; to adapt to new technologies and protocols; to align with industry practices; or for other legitimate purposes. You will always be provided notice if these changes are material and, if we are required by law, we will also obtain your consent.

You can modify your privacy settings at your convenience. Visit

Sun Cellular Website Privacy Policy

Latest publication on 18 June 2014

The policies below are applicable to this website and for all the other affiliate sites of Digitel Mobile Philippines, Inc. The practices described in this Privacy Policy solely apply to information gathered online through this official website. These do not apply to information from third-party entities or even those from links posted on this website.

By visiting this page, users are accepting the practices described in its Privacy Policy. Should they not agree to the terms of this Privacy Policy, they may opt to exit this page and skip further access to it Digitel Mobile Philippines, Inc. reserves the right to modify or amend the following terms and conditions from time to time without prior notice. The continued use of this official website and any affiliate links following the posting of changes to these terms and conditions will be taken as part of the user acceptance of the amended terms and conditions.

Digitel Mobile Philippines, Inc.collects personal information, particularly those that are voluntarily submitted by page visitors. These will enable the company to respond to service requests, distribute customer communication materials and process employment and corporate-related inquiries.

Digitel Mobile Philippines, Inc. adheres to the highest standards of ethical practices in all of its operations and is dedicated to protecting the privacy of all visitors of this page. Except as disclosed below, the company does not sell, barter, give away, rent or give permission to external entities to use your personal information.

Digitel Mobile Philippines, Inc. occasionally taps third-party service providers, subsidiaries, affiliates and partners to aid in the management, maintenance and content building activities for this website such as creative design, marketing, analytics, programming, site maintenance and customer service. These entities have access to information necessary for their commissioned services and functions. Under contract, they are obligated as well to maintain the confidentiality and security of any personal information collected from this website. They are also restricted from using, selling, distributing or altering data in any way other than to provide services as stipulated in their service agreements with the company.

Digitel Mobile Philippines, Inc. may also use or disclose personal information in good faith if required to do so by law under the belief that such action is necessary to (a) conform to applicable law or comply with legal processes served on the company or on the website; (b) protect and defend company rights and properties, those of the website and its users, and (c) act under emergency circumstances to protect the safety and security of the general public, including the company and all its affiliates.

Digitel Mobile Philippines, Inc.also collects related information to help it customize its contents and presentation and tailor fit the website to serve user interests and concerns. The company uses “cookies” to understand which part of this website is the most popular, which page is the most visited, and even the average amount of time spent by every user in a particular page. This information is used solely to assist in improving website content, design and functions. The website is however fully-functional even without the retention of cookies. Users may choose to block cookies from the site through their browser settings. Digitel Mobile Philippines, Inc.also strives to protect the transmission of any information submitted by visitors. The company nevertheless cannot warrant that the transmission of data will be fully secured especially under the external circumstances and other third-party elements. All submissions are at the risk of page visitors.

Any information shared in public areas of this website, such as the message boards and feedback sections, becomes public. This Privacy Policy does not apply to any information that the user deems as open for public consumption. Users are advised to be mindful of disclosing information and posting any personal data that are intended to be private.

This website is created and published under the jurisdiction of the Republic of the Philippines and is therefore subject to any laws of the Republic of the Philippines. Users who are located in countries outside the Republic of the Philippines and those who voluntarily submit information to the company through this website thereby consent to the use of such information as stipulated in this Privacy Policy and on the transmission of such information according to the standards and forms set by the Republic of the Philippines. Digitel Mobile Philippines, Inc. will not be liable under any circumstances for damages resulting from the use of information collected from visitors of this website.

Digitel Mobile Philippines, Inc. may change the terms of this Privacy Policy to reflect, among others, the changes in the way it collects visitor information and feedback. All inquiries and related concerns must be directed to the company.


 Subsidiaries and Affiliates
 PLDT Smart Communications, Inc.Voyager Innovations, Inc. 
 PayMaya Philippines, Inc.   


 3PL 7 BOX UP8 Elements Pte. Limited 8Telcom, Inc. 
ABS-CBN Corp. ACCENT MICRO PRODUCTS INC. Accenture, Inc. Access Mobile Co. Ltd.
 AGSX PH Airtalk Mobile Communications Akromont Marketing Corp. ALCATEL
Alliance ALLWORLD CORPORATIONAmdocs Phils. Inc. American Express
AppleAptilo Arquillo dela Cruz & Associates Law OfficesA-shop
 Asiadok Inc Asianic aPay Payment Technology Corp. AsiaPay Payment Technology Corp.
 Asiatel Aspire Lifestyle / International SOS Ateneo De Manila University ATLASSIAN SOFTWARE SYSTEMS PTY LTD
 Auth0, Inc
 AUTOMATIC APPLIANCE Ayannah InformationSolutions Aztech Solution International Corp.
 Banana Mobile Group, Inc. BDO Berinne Besdeals, Inc.
 BESTOPTIONS ASSISTANCE INC. Big Sky Nation, Inc.  ph Inc. Blackberry
 Boardwalk Bochitta Boku Network Services Inc. Brandworks
 Bubble Motion Pte Ltd Bustos Law Office CALL DESIGN CC Mobile Financial Services Philippines Inc.
 CEBU QINGXIN ENTERPRISE Cebuana Lhuillier Cellcom World Communication CELLEX NETWORKS SYSTEMS (2007) LTD


Cellon Ltd. Centennial Centili Limited
 CFSI Charle's Cellzone Chikka Philippines, Inc. Chubb
 CIBI Information, Inc. Cignal TV, Inc. Cinco Citibank
 Coda Payments Communigate Technologies, Inc. Compex Complink
 Consumer Republiq Cormant Cortel Law Office Cosmic Digital Universe Inc
 Creative InfoSolutions, Inc. CTI CTVCURO Teknika Inc. 
 Customer Frontline Solutions Inc. (Bayad Center) D5 Dakila Cable TV Corp Dell
 DIARS DIGILIFE Digital Turbine Singapore Private LimitedDigital Music Creatives, Inc.
 Digitel Mobile Philippines, Inc. (DMPI) Dimension Data Diners DingLi Corp., Ltd.,
 Directories Phils. Corp. (formerly ANTS) DluckyDMN Expats


 Dragonpay Corporation DTC Dun & Bradstreet Philippines, Inc. Dwinar
 EasyTrip Services Corporation Ebiz  
 Emerson Power E-Science Evamp & Saanga Solutions EVOLVING SYSTEMS LIMITED
 Excite Experian ExpressPay Inc. Facebook, Inc.
 FASTRAK SERVICES, INC. Firestarter Firewire First Mobile Phils Inc.
 FONESTYLE ACCESSORIES Forest Interactive Development Incorporated Fortumo OU Fox
 Fritz and Maczio FUJITSU PHILIPPINES, INC. Funguy Studio Philippines, Inc. G&D (GIESECKE & DEVRIENT)
 Galileo Gameloft Phillipines, Inc. Garena Philippines Inc. Gate Distribution
 GBPlay, Inc (formerly PlayOn) Geenger GetResponse Sp. z o.o. (electronic direct mail sending) GFG GROUP LIMITED
 GFK Philippines GIESECKE & DEVRIENT ASIA PTE LTD Global Pinoy Remittance Services Glyphstudios, Inc.
GMA New Media, Inc GOODLINE 

Google Asia Pacific Pte. Ltd.

 Google Inc.
 Got Deals Mobile Inc.Gotuaco, Del Rosario Insurance Brokers, Inc.
 Great Deal Communications Hand Interactive, Inc. (Buqo)
 Hyperlync Technologies Inc. IBM PHILIPPINES, INC. iFlix Sdn BhdI-Contacts Corp
 I-Gateway Mobile Philippines, Inc. IMFREE, INC. Indra Philippines, Inc. INDUS SOFTWARE TECHNOLOGIES PRIVATE LIMITED
 Indus Software Technologies Pvt. Ltd. INFINITE MOBILE SOLUTIONS Info Professionals, Inc. INFOCOM TECHNOLOGIES, INC.
 INTEC BILLING, INC. Intertraffic Transport Corporation (ITC) INTOGADGETS Ion Management Solution
 IPay88 Philippines Inc. IPC (IP Converge) IPLUS INTELLIGENT NETWORK, INC. ISPI Global
 IT Corea IT Managers Ivory Music and Video, Inc. (Sony Ivory) iWant TV
 JunoTele Pte. Ltd. Kantar Added Value (Saffron) KIMSTORE Kreatif Bersama (Philippines), Inc.
 Lantro Phils., Inc. Lazada LBC (sub KA: Novellis) Lead Hope Digital Inc.
 LENOVO / MOTOROLA Lighthouse Linode, LLC LPT Ultramega 
 Manila Express Payment MATRIXX SOFTWARE, INC. MCA Music, Inc. Mega Cellular Network, Inc.
 MILES CELLPHONE AND ACCESSORIES Millward Brown Philippines (MB) Mindmap Mineski
 Mirof Mlhuillier Mobiamo Limited (formerly Paymentwall)Mobiadvanced Interactive Limited
 Mobile Tech Services (Singapore) Pte. Limited Mobistyle Mobitrans FZ-LLC Monde Nissin
 Moose Media, Inc.. Mountain Dew MTech MUENCHEN CORP
 MyPhone com Inc. National Bookstore Nazara Technologies
 Netwire Solutions Specialist, Inc. NEWNET COMMUNICATION TECHNOLOGIES B.V. Newport Prepaid Solutions Nielsen Philippines


 O+ USA Octomind Mobile Content Services OksPinoy Inc. Omni Digital Media Ventures, Inc. (aka Blink)
One Horizon Group, IncOne Asia Touchpoint
One World Distribution EnterpriseOokbee
 Pahrsek PAL (Mabuhay Miles) Palawan Pawnshop PayMaya Philippines, Inc.
 PBA Properties, Inc. PCN Perez De Tagle, Fabie & Jentes Philippine Survey and Research Center (PSRC)
 Polyeast Records Inc. Power Mac Powerhouse Powerhouse Distributor, Inc.
 Praise Incorporated Private Communication PROMARK CORPORATION PXI

Quicktrax Marketing Corp.

 RGMA Marketing & Productions Inc. Rising Tide Mobile Entertainment, Inc. Robinsons Convenience Store Robinsons Inc.
 Robinsons Ventures RS Santos Law Firm RSC 


 SAFEFREIGHT SERVICES INC. Samsung San Roque Supermarket Sandz Phils
 SAP PHILIPPINES INC. SAVE N EARNSAS Institute (Philippines) Inc. Schneider Electric
SEARCHERS & STAFFERS CORP.SelectaSept3 Technology Sdn. BhdServflex Inc.

Shop4Fun, Inc. (formerly All Serve/Cherry Credits)


Siena Mobile



 Sky Roam SLI
 SM Mart SM Savings and Loan Association Smart e-Money Inc. Smarty Marketing
 SMI SMS Global Tech Inc. Sobredilla Law Office Software Lab Inc.


 Star Appliance
 Starmobile STERLING GLOBAL CALL CENTER SUBEX LIMITED Summit Collection and Allied Services
 Sumo Group Inc. 

Super 8

 Supplies Station Inc SurveyMonkey, Inc.
 Sysmobile Philippines, Inc. (Binbit) Tangent Tango Taylor Nelson Sofres (TNS)
The Law Firm of Lauron delos Reyes & PartnersThe Walt Disney Company (Southeast Asia) Pte. LimiteThemeworks Tiaxa
 Timwe Asia Pacific Sdn. Bhd. Topserve Service Solutions, Inc. Trackstar Transmolitor
 TransUnion Information Solutions, Inc. Trends and Technologies, Inc. TUDLO INNOVATIONS / OCD Tutuka Software (Pty) Ltd.
 Typeform, S.L. (Cloud-based customer surveys) UBER UltramegaTose Co., Ltd.
TV 5Unilever

 UNIVERSAL RECORD Universal Records
 Uniwiz Trade Sales, Inc Upstream Marketing Program Limited 

Usabilla b.V.

 USSC (CTI local)
 Ventaja Venture Lead Data Versatech
 VILLMAN Vision Critical VIVA Records Corporation Vmobile
 Vodafone Warner Music Philippines, Inc. Wide Wide World Express Corporation WIDGET CITY
Winnable Marketing Corp.WirelessHQ Corp. 

With Him Trading

 Xurpas, Inc. Xytrix Yondu Inc. Youphoric Labs (Formerly Striker)
 YouTubeZed Philippines, Inc.  Zendesk Inc. Zingmobile Pte Ltd
 ZIP BUSINESS SERVICES, INC.  Zong Zuffa International, LLC 



Cookie Policy

At Digitel Mobile Philippines, Inc., we are committed to safeguarding your personal information, and we are transparent about how we handle your personal information. Accordingly, we developed this Cookies Notice to inform you about our use of cookies across our websites. We want you to understand what cookies are, how Digitel Mobile Philippines, Inc. uses cookies and what your choices are.

What are cookies?

A cookie is a small text file, often containing a unique identifier, stored by your web browser when you visit a website. Websites use cookies to help provide certain functions, and to personalize your web experience by remembering things like your language preferences or items in your shopping cart.

How does Digitel Mobile Philippines, Inc. use cookies?

Digitel Mobile Philippines, Inc. uses cookies to understand how you interact with our websites, communications, services and selected third party websites primarily with the aim of improving your user experience. The following is a summary of how Digitel Mobile Philippines, Inc. uses cookies:

Digitel Mobile Philippines, Inc. uses cookies that are essential for navigating and enabling certain functioning of Digitel Mobile Philippines, Inc. websites. For example, these types of cookies assist Digitel Mobile Philippines, Inc. in authenticating you and your device or allows Digitel Mobile Philippines, Inc. to administer secure websites for security purposes. If you choose to disable these cookies, specific features of the Digitel Mobile Philippines, Inc. websites, such as accessing your account or making a purchase, may not be available.

Digitel Mobile Philippines, Inc. uses cookies to understand how customers use Digitel Mobile Philippines, Inc. websites and services in order to improve performance. Performance cookies generate aggregated, de-identified information which provide insights into trends and usage patterns that may be used for business analysis, website and service improvements, and for determining performance metrics. For example, these types of cookies help track the number of visitors to our websites.

Digitel Mobile Philippines, Inc. uses cookies to remember your selections while visiting a Digitel Mobile Philippines, Inc. website. These types of cookies allow Digitel Mobile Philippines, Inc. to recognize your device so that you do not have to provide the same information repeatedly. For example, we may use cookies to remember your language preferences or province selected.

Digitel Mobile Philippines, Inc. uses cookies to personalize your experience while visiting a Digitel Mobile Philippines, Inc. website. These cookies may be used to deliver Digitel Mobile Philippines, Inc. content to you that is customized to your interests based on an inference from your browsing patterns on our websites or from your customer relationship with us. For example, a relevant Offer about a product or service may be displayed to you based on the existing products and services you currently have with Digitel Mobile Philippines, Inc.

Digitel Mobile Philippines, Inc. uses cookies to deliver tailored Digitel Mobile Philippines, Inc. advertising to you. We may work with advertising agencies to place cookies to help deliver ads on third party websites where we purchase advertising. These types of third party cookies enable us to understand what Digitel Mobile Philippines, Inc. ads you see and interact with, both on our website and on third party websites. This helps us to measure the success of our advertising campaigns. For example, when you click on a Digitel Mobile Philippines, Inc. ad on a third-party website, cookies are used to track the effectiveness of the advertising campaign. As part of this process, we do not disclose your personal information to the third-party website.

In addition to cookies, Digitel Mobile Philippines, Inc. also uses pixel tags which are small transparent images embedded in a web page or an email. We use pixel tags in connection with cookies to help operate our website and emails. For example, Digitel Mobile Philippines, Inc. may include pixel tags in email messages or newsletters in order to determine whether or not they are opened or acted on. Third parties may also use pixel tags to help compile aggregated statistics and determine the effectiveness of Digitel Mobile Philippines, Inc. promotional campaigns.

What are your options with cookies?

You have a number of options on how you manage your cookies. Through your browser settings, you can accept, refuse or delete cookies. However, if you choose to delete or refuse to accept cookies, some or all of the functions on our Digitel Mobile Philippines, Inc. websites may not be available to you. To change your browser cookies settings you can visit the following help pages: